If you are reading this because you found StrataBridge via a Google search, you are quite possibly a supply chain professional thinking about how best to develop Sales and Operations Planning (S&OP) or Integrated Business … Read More →
Trade-offs – in B&W or Colour?
Making trade-offs is an integral part of developing meaningful strategies, a critical element of owning a particular space in your customers’ mind, and a powerful means of focusing your organisation on what to do to … Read More →





The Impossible Horizon Question
We’re often asked how long the horizon should be for Sales and Operations Planning (S&OP)/ Integrated Business Planning (IBP). 12 months, 18 months rolling, 2 year ends, 24 months, or something else. As usual it … Read More →